Justin Steinle - Data-Informed Multimedia Marketing
Over the course of his career, Justin Steinle has developed a data-centered methodology that informs multifaceted marketing strategies. He emphasizes financial modeling as a way of developing a clear understanding of the client company's status, which then allows for more directed marketing decisions. Justin Steinle then makes these decisions based on client goals and existing business verticals, both of which direct the choice of particular media types.
Justin Steinle draws on experience with numerous traditional and Web-based media channels. He has worked within the magazine, newspaper, direct mail, and directory listing processes as well as radio and television advertisements. Also adept in the use of search engine marketing techniques, he incorporates social media optimization (SMO) and pay-per-click (PPC) as appropriate.
Mr. Steinle uses this broad base of media channels to develop a strategy that seeks out a client's target market. He uses an in-depth method of lead generation to create interest and attract the attention of purchase-ready customers, while also working to retain their interest throughout the purchase life cycle.
Justin Steinle draws on experience with numerous traditional and Web-based media channels. He has worked within the magazine, newspaper, direct mail, and directory listing processes as well as radio and television advertisements. Also adept in the use of search engine marketing techniques, he incorporates social media optimization (SMO) and pay-per-click (PPC) as appropriate.
Mr. Steinle uses this broad base of media channels to develop a strategy that seeks out a client's target market. He uses an in-depth method of lead generation to create interest and attract the attention of purchase-ready customers, while also working to retain their interest throughout the purchase life cycle.